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Leave the early-bird specials to, well, the birds. These days, older Americans get thousands of discounts on everything from french fries to cruises to gym memberships, without having to resign themselves to the equivalent of eating dinner at 4: Deals for Americans age 50 and up have been around for a while, of course. For its part, the over set seems to be increasingly drawn to these deals, given the shaky economy and the anxiety some have about their retirement assets.

Another change in the older-customer market: Increasingly, these senior deals are happening online. Brent Shelton, a spokesperson for deal site FatWallet.

And some airlines have begun for the first time to allow seniors to claim discounts when they book their flights online. While deals like this have usually been associated with retirees, they also offer a nice value proposition to somethings — a chance to cut some costs at a time when many people are still playing catch-up with retirement nest eggs. Anyone over 50 can join, and members are eligible for hundreds of discounts on hotels, restaurants, rental cars and other expenses.

Older people make attractive customers for travel companies: Graying travelers may not be able to get every trip they want on the cheap, but there are enough discounts on airfare, rail and bus travel, rental cars and hotels for older Americans to keep costs down.

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Here are a few:. American, United Continental, Southwest and US Airways may give discounts to those 65 and up who call and ask before booking the flight, says Lee. But these discounts aren't always cheaper than Web specials, says Andrea Woroch, a money-savings expert for consumer app-maker Kinoli Inc.

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Some cruise lines, including Royal Caribbean and Celebrity, sometimes offer deals for those 55 and up, says Louis Ramirez, the senior features writer for deal site DealNews.

Most of the major rental car companies offer deals for AARP members, including Alamo, Avis, Budget, Dollar, Enterprise, Hertz and National, says Lee.

5 senior discounts worth turning 50 (or 60) for - MarketWatch

Cambria Suites, Clarion Motels, Comfort Inn and Quality Inn all offer discounts for travelers 60 and up; Marriott, Hyatt Hotels and the InterContinental Hotels Group discount for those 62 and up. Some hotels give the discounts only to those with AARP membership. Turtle trader ea forex the Tcby stock market Park Service, Americans 62 and older can get a lifetime pass to more than 2, national parks, wildlife refuges, forests and other protected lands.

Loyalty programs have become a major marketing tool for supermarkets, with discounts and points program aimed at keeping consumers trading software forex alert, well, shopping around. Today, a number of supermarkets offer deals for older adults, says Andrew Schrage, the founder of MoneyCrashers. Some of the deals may vary by location and may require an AARP membership.

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Catey Hill covers personal finance and travel for MarketWatch in New York. Follow her on Twitter CateyHill.

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