How non profits make money
Non-profit organizations are trying to accomplish big thingsand when you do big things, you make mistakes.
This is true of businesses, political campaigns, and any other type of organization that dreams big — sometimes, you fall down. There is, however, one type of fundraising mistake that I have seen non-profits make on a regular basis.
This mistake is particularly insidious, because it builds and grows over the years, as a non-profit uses the same flawed thinking year in and year out. The biggest fundraising mistake non-profits make is under-investing in their fundraising operations.
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It happens year in, year out at thousands of organizations, and it leads to the slow and painful death or even worse, the frustrating stagnation of hundreds of charities each year. Of course, the root cause of organizations under-investing in development is an altruistic one — for most organizations, they are spending as much of their fundraising revenue as possible on providing programs and services, and that is a good thing.
If you want to do more good, you need to raise more money.
Nonprofit organization - Wikipedia
If you want to raise more money, you need to spend more money on fundraising. Sign up for The Fundraising Authority Newsletterand get your free copy of How to Hold Great Fundraising Events: A Step by Step Guide.
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The Biggest Fundraising Mistake Non-Profits Make by Joe Garecht. Non-profits make lots of fundraising mistakes.
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The biggest fundraising mistake non-profits make is… The biggest fundraising mistake non-profits make is under-investing in their fundraising operations. The Root Cause of the Problem Of course, the root cause of organizations under-investing in development is an altruistic one — for most organizations, they are spending as much of their fundraising revenue as possible on providing programs and services, and that is a good thing.
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